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Social media enables ShelterBox to engage and interact with our supporters in a way charities have traditionally struggled with. By fostering and developing a wider conversation with our ‘audience’ through different social media channels, we’ve been able to raise global awareness of our mission. Our use of social media has empowered our supporters and engendered a sense of community on a global scale.
In terms of spreading news, nothing can rival the immediacy of social media. Our Response Teams tweet live from disaster zones as the situation unfolds around them providing a real-time snap shot of what life is like on the ground. Social media has revolutionised the way we communicate and the way we consume information.
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